by Chris Hindmarch | Dec 10, 2018 | Explainer Video, Video Marketing
Did you know? Visual content is one of the most powerful communication mediums available today. Why? It’s simple – our brains process visuals more efficiently than text alone (60 000 times faster than text), which makes visual content more interesting,...
by Chris Hindmarch | Nov 15, 2018 | Explainer Video
Tough truth time: people don’t read anymore. At least not the way they used to. The days of long, lingering sessions with the daily newspaper over breakfast and evening novels by candlelight is unfortunately pretty much over. Sure, there are still many fine folks who...
by Chris Hindmarch | Oct 15, 2018 | Explainer Video, Video Marketing
Employee engagement is one of those hot-button topics that drives almost everyone up the wall, mostly because internal communication departments have their work cut out for them at a time when rapid organisational change is the name of the game, and there are various...
by Chris Hindmarch | Feb 10, 2018 | Explainer Video
Yay! You have an Explainer Video! But just because you produced it specifically for the landing page of your website doesn’t mean you can’t upcycle it and use it on different platforms. Besides its ability to speak to your audience succinctly, and in a way that they...
by Chris Hindmarch | Jan 20, 2018 | Explainer Video
There are so many reasons to love email marketing. Like the boy that lives next door, email marketing is reliable, consistent and an inexpensive strategy. It allows you to target your audience at mass with (mostly) personalised messages. But because of the fact that...
by Chris Hindmarch | Dec 15, 2017 | Explainer Video
Website traffic is great but if it’s not resulting in increasing landing page conversions, there’s no point. It’s a war zone out there, and the new rules of online engagement are pretty clear: people would rather watch a video than read text. Not only does...
